Here's where leaders in the organization become agents of change. If you are involved in business or IT strategy, or are leading efforts to change the way your company works with technology, you won't want to miss this track.
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Robert B. (Rob) Carter, is Executive Vice President - FedEx Information Services & Chief Information Officer at FedEx Corporation. FedEx Corporation, with revenue of $33 Billion provides the transportation industry's broadest range of services. Professional Awards Include:
* CIO Magazine Hall of Fame (2007) * Information Week Chief of the Year Award (2000, 2001, 2005) * Network World's 25 Most Powerful People in Networking (2001, 2005) * CIO Magazine 100 Award (2000, 2001, 2002, 2003, 2004) * ComputerWorld Premier 100 (2000, 2001, 2002, 2003, 2004) * InfoWorld Chief Technology Officer of the Year (2000)
Speaker - Rob Carter, EVP, FedEx Information Services & CIO, Fedex Corporation
Robert B. (Rob) Carter, is Executive Vice President ? FedEx Information Services & Chief Information Officer at FedEx Corporation. FedEx Corporation, with revenue of $33 Billion provides the transportation industry?s broadest range of services. Carter is responsible for the corporations? key applications and technology infrastructure. FedEx applications, advanced networks and data centers provide around-the-clock and around-the-globe support for the information intensive transportation, logistics and business related product offerings of FedEx Corporation. Carter is also responsible for Customer Service, Billing and Revenue Operations. Fedex call centers are one of the premier customer service organizations in the world and provide instant access to the great people and technology that support Fedex customers worldwide. Carter joined FedEx in 1993 and has nearly 30 years of systems development and implementation experience utilizing a wide variety of technology. Carter earned his bachelor's degree in Computer and Information Sciences from the University of Florida and his MBA from the University of South Florida. Professional Awards Include: ? CIO Magazine Hall of Fame (2007) ? Information Week Chief of the Year Award (2000, 2001, 2005) ? Network World?s 25 Most Powerful People in Networking (2001, 2005) ? CIO Magazine 100 Award (2000, 2001, 2002, 2003, 2004) ? ComputerWorld Premier 100 (2000, 2001, 2002, 2003, 2004) ? InfoWorld Chief Technology Officer of the Year (2000) Mr. Carter serves as a member of the Saks, Inc. Board of Directors, First Horizon National Corporation Board of Directors, and the University of Florida Foundation Board of Trustees.
Sean and Don will brief the technical and cultural changes underway at the CIA and across the Intelligence Community involving the adoption of Enterprise 2.0 tools including Intellipedia, blogs, and social tagging. These tools are being used to improve information sharing by moving information out of traditional channels and onto platforms.
Don Burke is a leading proponent of the Enterprise 2.0 ethos within the Intelligence Community and is currently the "Intellipedia Doyen", which is a role he has held since the spring of 2006. In this role he is partnered with other early adopters in an effort to demonstrate the value of social software tools, educate the Community on how to use these tools, and advocate for improvements to the environment with the goal of improving our ability to capture our knowledge and expertise. Mr. Burke is currently employed by the CIA's Directorate of Science and Technology and has a diverse 19+ year background in the Federal Government working a wide range of technical and analytical issues including collection, technical analysis, congressionally directed actions, direct support to operations, project management, advanced visualization technologies, software development, budgeting, and management. Mr. Burke was quoted extensively in the October 2007 SIGNAL magazine article "Intellipedia Seeks Ultimate Information Sharing".
Speaker - Sean Dennehy, Intellipedia Evangelist, CIA
Sean Dennehy has more than 15 years of experience in various elements of the US Intelligence Community, including the CIA's Directorate of Intelligence, DIA's Joint Staff Intelligence, and supporting US Air Force operations. As the pilot customer for Intellipedia, he has become a leading change agent for incorporating Enterprise 2.0 solutions into the Intelligence Community's business practices. He has developed an innovative "sabbatical" program that introduces Intelligence Community officers to the numerous web 2.0 applications that are being deployed on multiple intelligence networks. The focus of his efforts is encouraging a viral adoption where officers replace existing processes to take advantage of network effects encountered when individuals move projects out of "channels" and onto "platforms". His actions are based on the National Intelligence Strategy's six main characteristics: results-focused, collaborative, bold, future-oriented, self-evaluating, and innovative. Together with a small cadre of early adopters, Mr. Dennehy is helping to break down stovepipes to allow intelligence professionals to truly act as a "community".
Rishi joined Google in 2006 as product manager for Google Apps, Google's online suite of communication and collaboration tools. In this capacity, Rishi is responsible for expanding functionality of the Google Apps platform and driving success in the small business and self-service markets. Prior to joining Google, Rishi worked as a consultant at strategy consulting firm Bain & Company.
Rishi holds degrees in computer science and business administration from the University of California, Berkeley, as well as an MBA with an emphasis in entrepreneurship and technology from Stanford University.
Speaker - Rishi Chandra, Product Manager, Google Enterprise
Rishi joined Google in 2006 as product manager for Google Apps, Google's online suite of communication and collaboration tools. In this capacity, Rishi is responsible for expanding functionality of the Google Apps platform and driving success in the small business and self-service markets. Prior to joining Google, Rishi worked as a consultant at strategy consulting firm Bain & Company. Rishi holds degrees in computer science and business administration from the University of California, Berkeley, as well as an MBA with an emphasis in entrepreneurship and technology from Stanford University.
Ross Mayfield is the Chairman, President and co-founder of Socialtext, the first wiki company and leading provider of Enterprise 2.0 solutions. A noted blogger and industry expert, he is a serial and social entrepreneur. Mayfield has grown Socialtext to over 4,000 customers and served as CEO from 2002-2007. Socialtext is backed by Draper Fisher Jurvetson, SAP Ventures, Intel Capital and Omidyar Network and prominent Silicon Valley angels. Previously, Mayfield served as VP of Marketing for a Fujitsu spinout and CEO of an enterprise risk management software company. Mayfield co-founded and served as president of RateXchange (AMEX:RTX), the leading B2B commodity exchange for telecom. Mayfield served as the marketing director of the largest privately held telecommunications group in Eastern Europe and was the internal lead manager of their Initial Public Offering. He also founded an ISP, a web-design company, and has served on a number of Advisory Boards of high tech startups. Mayfield is a former advisor to the Office of the President of Estonia and began his career in the non-profit sector. He holds a B.A. in Political Science from the University of California at Los Angeles and completed the Management Development for Entrepreneurs (MDE) program of the Anderson School of Business. He resides in his hometown of Palo Alto with his wife and two children.
The many-to-many dynamics of social media are introducing a wave of new realities for business. Blogs, discussion boards, video-sharing, podcasts, etc. are becoming part of the everyday professional experience.
Companies are waking up to a buyer market that wants to engage with them directly - will they be prepared? What is on the horizon that will irrevocably change the way employees/customers/partners connect, communicate and collaborate? Join the conversation as industry luminary Shel Israel hosts two social media experts who will share their experiences: Maggie Fox, Founder and CEO of the Social Media Group agency, and social media business strategist and leading voice, Chris Brogan.
Moderator - Shel Israel, Writer. Consultant. Nice Guy.
Shel Israel writes and speaks on social media issues. His video blog, GlobalNeighbourhoods TV (GNTV) is distributed through FastCompany.TV. He is co-author, with Robert Scoble, of Naked Conversations, How Blogs are changing the way businesses talk with customers, the best selling business book on blogging. His Global Neighbourhoods text blog is among the 50 most popular business & marketing blogs worldwide according to Ad Age. Israel writes, speaks and produces video about social media?s impact on business and culture. Since July 2007, he has been conducting the SAP Global Survey on Social Media, Culture and Business. He has interviewed more than 70 people on six continents on the topic and has posted over 70,000 words on the subject to his blog. He has interviewed a diversity of interesting people from Michael Dell, and [GM vice chairman] Bob Lutz as well as citizen journalists whose blogs put them at risk with their governments. He started his career as a staff reporter and editor for a daily newspaper. He spent more than 20 years advising such innovative startups as Sun Microsystems, Creative Labs and the original teams for PowerPoint, FileMaker, MapInfo, Virtual Vineyards, Napster, Like.com, UStream, Scrapblog and numerous others. Since becoming prominent in the social media community, he has also advised larger companies including Intel, CNET, Wells Fargo Bank and Hitachi Data Systems and SAP. Israel is a senior fellow to the Society for New Communications Research and is a senior advisor to the Social Media Club. He serves on the board of directors to YourTrumanShow.com, a video blogging startup. A frequent keynote speaker, Israel has addressed audiences in Europe and North America, and is regularly interviewed by the media on social media issues.
You can read his full biography at Wikipedia.
Speaker - Chris Brogan, Vice President, Strategy & Technology, CrossTechMedia
Chris Brogan uses social media and technology to build digital relationships for businesses, organizations, and individuals. He has merged his experience in technology (enterprise IT and wireless telephony) with his passion for social media, such that he?s showing organizations how to use these tools inside the firewall, as well as to build authentic conversations between coworkers, customers, and even competitors. Chris speaks at several conferences and for private organizations, bridging business-minded people with technology concepts and helping tech-centric types understand the business implications of their efforts. For more on his speaking, check out http://chrisbrogan.com/connect Chris blogs, writes articles, and makes media of all kinds at [chrisbrogan.com]. Skilled in new media creation (blogging, podcasting, videoblogging) as well as social media community building (through sites like Facebook, Ning, Twitter, and others), his strength is in connecting passionate people together for business, collaboration, and networking.
Speaker - Maggie Fox, Founder and CEO, Social Media Group
Maggie Fox is the founder and CEO of Social Media Group, one of the world?s largest and best-known agencies helping business navigate the world of Web 2.0. Pioneers in their field, SMG has created and executed social media strategies for Ford Motor Company, SAP, Yamaha Motor and Harlequin Publishing. Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has lead teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise.
Blogs are powerful communication platforms that allow you to capture information you find interesting and to share it with an "audience" who can talk back to you. This panel of five business bloggers with a combined blogging lifetime of 19 years has generated business, communicated the concerns of its customers, experimented, and broken new ground through their blogs. Topics we'll cover include: Blogging as knowledge management, Blogging as a conversation, Blogging for "fame and fortune", Blogging as a platform for experimentation, and Blogging to reduce internal spam. Come join us to share your experiences and have the chance to speak at length with experienced bloggers.
Moderator - Jessica Lipnack, CEO, NetAge
Speaker - Bill Ives, Web 2.0 Consultant and Writer, Portals and KM
Speaker - Cesar Brea, Partner, Force Five Partners
Doug is a senior attorney in Goodwin Procter?s Real Estate Group, helping clients invest in real estate through a variety of investment vehicles. He has considerable experience with the use of mezzanine loans and joint ventures to acquire indirect interests in real estate, as well as the use of mortgage loans as an investment in real estate or as a way to extract value from a real estate asset.
In addition to his real estate practice, Doug is a member of Goodwin Procter?s Knowledge Management Department. In this role, he is responsible for developing and implementing tools and resources to identify, create, represent and distribute knowledge for reuse, awareness and learning across the firm. Doug coaches other attorneys and staff on using knowledge resources to facilitate the efficient and effective practice of law. The firm has launched the use of internal wikis and blogs as part of their knowledge management program.
Doug is a frequent speaker and writer on the legal profession's use of knowledge management, enterprise 2.0, web 2.0 and social networks.
You can find Doug online at:
KM Space, a blog on law firm knowledge management, enterprise 2.0 and legal technology: http://kmspace.blogspot.com
As the world's leading enterprise software provider, Oracle is introducing new social sales applications, development tools and services, unified communications, security, and management on top of a unified, standards-based, open enterprise architecture. In this user-oriented session, Oracle will demonstrate many of these next-generation capabilities and showcase how organizations like yours can harness the power of Enterprise 2.0 to gain business value.
Speaker - Steve Diamond, Senior Director, Oracle Worldwide Marketing, Oracle
Stowe Boyd is best known these days for his writing and thinking at /Message. He is obsessed with social tools, and their impact on business, media, and society. He coined the term "social tools" in 1999, the same year he started blogging, and hasn?t looked back since. His work is principally oriented toward the theory and practice of social web application design and development, as well as related product strategy (like the activities formerly known as marketing).
Enterprise 2.0 will revolutionize the way we get our jobs done. But, to do this requires an understanding of people, politics, and business practices. Oracle's contribution to Enterprise 2.0 is multi-faceted; Mark will describe how community-aware enterprise systems should evolve, how existing business processes can exploit natural collaboration, and offer some advice to ensure privacy and governance.
Mark Woollen is Vice President of CRM product strategy for Oracle where he is responsible for driving the market requirements and business strategy for Oracle CRM applications. He brings more than 15 years of sales, marketing, and development experience to his role with the company. Prior to Oracle, Mr. Woollen was Vice President of products for InQuira Corp. where he guided company strategy and product development for customer self service and the contact center market. Previously, he spent seven years with Siebel Systems where he was Group Director responsible for Siebel?s service, call center, and web self service products. Mr. Woollen earned his bachelor's degree in Chemistry from Occidental College.
Pete serves as eBusiness Director for Employees and Corporate Services, coordinates Employee Enablement across the company and establishes "Enterprise 2.0" business strategies. He and his teams aspire to change the way Wachovia works. He is currently an executive sponsor for Wachovia's Enterprise Employee Portal, the company's new intranet platform designed to drive internal social networking and collaboration capabilities. As part of the project's rollout, Pete and two colleagues are authoring the company's first-ever employee blogs. In addition, Pete and his team have developed and tested Wiki technology, such as the online encyclopedia of all things Wachovia.
Speaker - Pete Fields, Senior Vice President, eCommerce Division, Wachovia
Pete serves as eBusiness Director for Employees and Corporate Services, coordinates Employee Enablement across the company and establishes "Enterprise 2.0" business strategies. He and his teams aspire to change the way Wachovia works. He is currently an executive sponsor for Wachovia?s Enterprise Employee Portal, the company?s new intranet platform designed to drive internal social networking and collaboration capabilities. As part of the project?s rollout, Pete and two colleagues are authoring the company?s first-ever employee blogs. In addition, Pete and his team have developed and tested Wiki technology, such as the online encyclopedia of all things Wachovia. Pete joined Wachovia a decade ago, as the company was building its eCommerce division, and has served in a wide range of eCommerce-related roles. Before joining Wachovia, Pete had a career in media and initiated a new Electronic Services division for Landmark Communications in the early 1990s. In that role, Pete lead the initiative that resulted in the third active Web presence for a daily newspaper in North America and the third live Webcast of a sporting event, for the ACC Men's Basketball Tournament. He earned a BA in Journalism from UNC-Chapel Hill and an MBA from UNC-Greensboro. Wachovia is the nation?s fourth largest bank, with 13 million households and businesses, 13.4 million online product and service enrollments and 4.5 million active online banking customers. The company has been rated #1 in Customer Satisfaction in the ACSI survey for six consecutive years.
Though often discussed and debated, there has never been an extensive market study on the Enterprise 2.0 Market - until now.
Join Carl Frappaolo and Dan Keldsen of AIIM Market Intelligence, as they provide highlights on the first in-depth Enterprise 2.0 market study, including the results of a survey completed by over 400 Enterprise 2.0 users and evaluators.
Are Boomers sabotaging Enterprise 2.0? What makes for Enterprise 2.0 success? How are Enterprise 2.0 initiatives justified? Our findings flipped some of the "accepted wisdom" on its ear...
Speaker - Carl Frappaolo, Book Author and Vice President, Market Intelligence, AIIM
With over 25 years experience working with a broad array of business solutions including knowledge and content management, portals, search engines, document management, workflow, BPM, records management, imaging, intranets and electronic document databases, Mr. Frappaolo is well versed in the practical business and technical aspects of implementing large scale e-applications. Valued for his technical, practical and market expertise, he has consulted with a variety of organizations spanning multiple industries. Prior to joining AIIM, Mr. Frappaolo founded Delphi Group, where he led the firm's consulting and market research practice for nearly 20 years. He is the creator of several methodologies designed to address the needs of knowledge management, content management, business process management and portal design. Mr. Frappaolo has published 4 books and over 300 studies, articles and whitepapers, and has lectured to audiences around the world.
Speaker - Dan Keldsen, Director, Market Intelligence, AIIM
This session will cover what Pfizer is doing with Enterprise 2.0 technologies. In particular we shall focus on the story of how this came about inside Pfizer and the eventual management buy in, incorporating the role played by our internal Discussion Group about the World Wide Web (DIGWWW) blog and the now famous "Meet Charlie" slide deck.
Speaker - Simon Revell, Manager of Enterprise 2.0 Technology Development, Pfizer Ltd
Simon is 'Manager of enterprise2.0 technology development' at Pfizer, the global pharmaceutical company. In this role he has the remit to explore the potential for using web2.0 inspired technologies and approaches for internal use within the company. Simon has responsibility for the Pfizer-wide wiki, 'Pfizerpedia', as well as development of standards and guidelines around the use of blogging for internal communication and collaboration purposes, and implementation of RSS within the company. He is involved in a number of projects designed to apply enterprise2.0 technologies within specific business lines and functions, and is involved in exploring and evaluating the next wave of enterprise2.0 products inspired by the success of web-based services such as del.icio.us and Facebook. Early in 2006 Simon started the Discussion Group about the World Wide Web (DIGWWW), a Pfizer internal community of practice that was interested in how the technology that supports collaboration on the World Wide Web could be used to create collaborative environments within Pfizer. It began in the UK, under Simon's leadership, and has since grown into a global activity with enthusiastic participants at all Pfizer R & D sites and across all lines. Simon's vision is one whereby the company's information and knowledge will be unlocked through easy-to-use enterprise2.0 systems. Simon has been in the IT industry for 15 years, starting as a software developer and later graduating to being a Technical Team Leader and Project Manager. He is based in the UK.
This session offers a compelling review of the actual enterprise 2.0 systems used at Sony Computer Entertainment's World Wide Studios (SCE-WWS). The speaker will demonstrate SHIP, their collaboration portal at SCE-WWS and discuss the company's Enterprise 2.0 architecture. This informative talk explains the requirements for a real-world, large enterprise that drove their Enterprise 2.0 strategy, and discusses the history of the project and how the company has been organized around it. The speaker will focus on what criteria drove vendor selection and what the company did to make it work after selection.
Speaker - Ned Lerner, Director of Tools and Technology, Sony Computer Entertainment
Ned is Director of Tools & Technology for Sony Computer Entertainment?s World Wide Studios, where he manages engineering teams working on Enterprise 2.0 collaboration technologies and product portfolio management, audio systems, OS components, content creation tools, programmer tools and more. Prior to SCEA Ned was CTO of EA?s Maxis division, where he worked on Sims 2. Ned was the author of Chuck Yeager?s Advanced Flight Simulator (PC, Apple 2, C64, Mac), a #1 Electronic Arts game, and then Chuck Yeager #2. After these he led the development of F22 interceptor, a best selling 3D Sega Genesis game, and Car & Driver, the first game with texture mapping and the first 3D system licensed to EA. Next he co-founded Looking Glass Technology where he ran product development, producing some of his favorite games, Ultima Underworld 2, System Shock, Flight Unlimited, Madden ?93 (Genesis), Access?s Links Pro (Mac), and more. After that he founded Multitude, the makers of FireTalk, an early Skype-like service, and FireTeam, the first game built around a voice headset. Ned has been featured on the cover of the Red Herring magazine; named entrepreneur of the year, filed 19 patents, won many industry awards, and sits on the technical advisory board of several Web 2.0 companies.
You have heard the vision of how Enterprise 2.0 is going to transform the way we work, the way we access and share information and the way we communicate and collaborate in the social enterprise. But how is this grand vision playing out in the real world? Led by Harvard Business School's Andrew McAfee (who coined the term), representatives from forward-thinking enterprises across diverse industries will discuss the true state of Enterprise 2.0 - what's working, what's not and what's next.
Moderator - Andrew McAfee, Associate Professor, Harvard Business School
Andrew McAfee joined the faculty of the Technology and Operations Management Unit at Harvard Business School in 1998. His research investigates how managers can most effectively select, implement, and use Information Technology (IT) to achieve business goals. He was the recipient of a US Department of Energy Integrated Manufacturing Fellowship for his doctoral research, which focused on the performance impact of enterprise information technologies such as SAP?s R/3. His current research is an exploration of how Web 2.0 technologies can be used within the enterprise.
Don Burke is a leading proponent of the Enterprise 2.0 ethos within the Intelligence Community and is currently the "Intellipedia Doyen", which is a role he has held since the spring of 2006. In this role he is partnered with other early adopters in an effort to demonstrate the value of social software tools, educate the Community on how to use these tools, and advocate for improvements to the environment with the goal of improving our ability to capture our knowledge and expertise. Mr. Burke is currently employed by the CIA's Directorate of Science and Technology and has a diverse 19+ year background in the Federal Government working a wide range of technical and analytical issues including collection, technical analysis, congressionally directed actions, direct support to operations, project management, advanced visualization technologies, software development, budgeting, and management. Mr. Burke was quoted extensively in the October 2007 SIGNAL magazine article "Intellipedia Seeks Ultimate Information Sharing".
Speaker - Ned Lerner, Director of Tools and Technology, Sony Computer Entertainment
Ned is Director of Tools & Technology for Sony Computer Entertainment?s World Wide Studios, where he manages engineering teams working on Enterprise 2.0 collaboration technologies and product portfolio management, audio systems, OS components, content creation tools, programmer tools and more. Prior to SCEA Ned was CTO of EA?s Maxis division, where he worked on Sims 2. Ned was the author of Chuck Yeager?s Advanced Flight Simulator (PC, Apple 2, C64, Mac), a #1 Electronic Arts game, and then Chuck Yeager #2. After these he led the development of F22 interceptor, a best selling 3D Sega Genesis game, and Car & Driver, the first game with texture mapping and the first 3D system licensed to EA. Next he co-founded Looking Glass Technology where he ran product development, producing some of his favorite games, Ultima Underworld 2, System Shock, Flight Unlimited, Madden ?93 (Genesis), Access?s Links Pro (Mac), and more. After that he founded Multitude, the makers of FireTalk, an early Skype-like service, and FireTeam, the first game built around a voice headset. Ned has been featured on the cover of the Red Herring magazine; named entrepreneur of the year, filed 19 patents, won many industry awards, and sits on the technical advisory board of several Web 2.0 companies.
Speaker - Pete Fields, Senior Vice President, eCommerce Division, Wachovia
Pete serves as eBusiness Director for Employees and Corporate Services, coordinates Employee Enablement across the company and establishes "Enterprise 2.0" business strategies. He and his teams aspire to change the way Wachovia works. He is currently an executive sponsor for Wachovia?s Enterprise Employee Portal, the company?s new intranet platform designed to drive internal social networking and collaboration capabilities. As part of the project?s rollout, Pete and two colleagues are authoring the company?s first-ever employee blogs. In addition, Pete and his team have developed and tested Wiki technology, such as the online encyclopedia of all things Wachovia. Pete joined Wachovia a decade ago, as the company was building its eCommerce division, and has served in a wide range of eCommerce-related roles. Before joining Wachovia, Pete had a career in media and initiated a new Electronic Services division for Landmark Communications in the early 1990s. In that role, Pete lead the initiative that resulted in the third active Web presence for a daily newspaper in North America and the third live Webcast of a sporting event, for the ACC Men's Basketball Tournament. He earned a BA in Journalism from UNC-Chapel Hill and an MBA from UNC-Greensboro. Wachovia is the nation?s fourth largest bank, with 13 million households and businesses, 13.4 million online product and service enrollments and 4.5 million active online banking customers. The company has been rated #1 in Customer Satisfaction in the ACSI survey for six consecutive years.
Speaker - Sean Dennehy, Intellipedia Evangelist, CIA
Sean Dennehy has more than 15 years of experience in various elements of the US Intelligence Community, including the CIA's Directorate of Intelligence, DIA's Joint Staff Intelligence, and supporting US Air Force operations. As the pilot customer for Intellipedia, he has become a leading change agent for incorporating Enterprise 2.0 solutions into the Intelligence Community's business practices. He has developed an innovative "sabbatical" program that introduces Intelligence Community officers to the numerous web 2.0 applications that are being deployed on multiple intelligence networks. The focus of his efforts is encouraging a viral adoption where officers replace existing processes to take advantage of network effects encountered when individuals move projects out of "channels" and onto "platforms". His actions are based on the National Intelligence Strategy's six main characteristics: results-focused, collaborative, bold, future-oriented, self-evaluating, and innovative. Together with a small cadre of early adopters, Mr. Dennehy is helping to break down stovepipes to allow intelligence professionals to truly act as a "community".
Speaker - Simon Revell, Manager of Enterprise 2.0 Technology Development, Pfizer Ltd
Simon is 'Manager of enterprise2.0 technology development' at Pfizer, the global pharmaceutical company. In this role he has the remit to explore the potential for using web2.0 inspired technologies and approaches for internal use within the company. Simon has responsibility for the Pfizer-wide wiki, 'Pfizerpedia', as well as development of standards and guidelines around the use of blogging for internal communication and collaboration purposes, and implementation of RSS within the company. He is involved in a number of projects designed to apply enterprise2.0 technologies within specific business lines and functions, and is involved in exploring and evaluating the next wave of enterprise2.0 products inspired by the success of web-based services such as del.icio.us and Facebook. Early in 2006 Simon started the Discussion Group about the World Wide Web (DIGWWW), a Pfizer internal community of practice that was interested in how the technology that supports collaboration on the World Wide Web could be used to create collaborative environments within Pfizer. It began in the UK, under Simon's leadership, and has since grown into a global activity with enthusiastic participants at all Pfizer R & D sites and across all lines. Simon's vision is one whereby the company's information and knowledge will be unlocked through easy-to-use enterprise2.0 systems. Simon has been in the IT industry for 15 years, starting as a software developer and later graduating to being a Technical Team Leader and Project Manager. He is based in the UK.
The 2008 Enterprise 2.0 Launch Pad is an opportunity for developers of new products to compete for a chance to present to the Enterprise 2.0 community, and for one of four finalists to named Launch Pad winner. Starting in the weeks prior to the show, companies will be given the chance to post videos of their planned or existing product, and we will harness the collective intelligence of the greater Enterprise 2.0 community to select the most interesting, desired, wild, crazy, or cool tools and technologies out there. In a weekly sequence, we will downselect to 8, and then 4 candidates. These four will compete as finalists on the main stage of the Enterprise 2.0 Conference, which will again be judged by those present.
Stowe Boyd is best known these days for his writing and thinking at /Message. He is obsessed with social tools, and their impact on business, media, and society. He coined the term "social tools" in 1999, the same year he started blogging, and hasn?t looked back since. His work is principally oriented toward the theory and practice of social web application design and development, as well as related product strategy (like the activities formerly known as marketing).
Organizations face a variety of strategic challenges related to innovation, talent management, customer relationships and workforce agility. Social network sites (e.g., a "corporate Facebook") and related social media tools establish a foundation for organizations to deliver enterprise value in response to those challenges. To leverage social networks successfully, organizations must also address cultural dynamics and change management issues. In this panel, CEO's from leading social media vendors share their perspectives on market trends, the types of solutions being deployed and customer case studies across different industries.
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Anne Berkowitch ? Chairman & Chief Executive Officer Anne is CEO of SelectMinds, a global provider of corporate social networking solutions. As co-founder and CEO, Anne Berkowitch leads the SelectMinds Board of Directors and management team. Since the company's inception in 2000, Anne has played a key role in the development of SelectMinds' client relationships and the evolution of the company into a leading provider of Corporate Social Networking solutions and services. Previously, Anne was a management consultant with Booz Allen & Hamilton, working primarily with service businesses out of both the New York and London offices. While at the firm, she was also very active in the recruitment and development of senior staff and went on to start her own boutique executive search firm specializing in placement of senior consultants, before co-founding SelectMinds. Anne has an MBA in finance from MIT's Sloan School of Management and a BSC in Applied Math and Biology from Brown University.
John Bruce has a solid track record of leadership and achievement as a senior sales, marketing and business development executive in developing high tech markets. Most recently, John was a General Manager within the Documentum Group of EMC. Prior to this, he was President and CEO of Authentica, a leading information security company which was acquired by EMC. Before leading Authentica, he was Chief Marketing Officer and Executive Vice President of Sales for Counterpane Internet Security, with responsibility for establishing the company marketing strategy and driving sales. Counterpane was acquired by British Telecom. John also spent more than eight years at Symantec Corporation in senior management roles. In his last position there, he was Vice President of Business Development and Alliances, driving strategic alliances with major vendors including HP, IBM, and Intel. These alliances were considered by the industry to be major contributors to Symantec's dramatic growth in sales to corporations.
Speaker - John Kembel, Co-founder and CEO, HiveLive
Matthew Greeley is Founder and CEO of BrightIdea.com, the global leader in On-Demand Innovation Pipeline Management (IPM) software. Prior to founding BrightIdea.com, Matthew consulted for Wrenchead.com, helping them raise over $100 million in venture funding from investors including: CBS Corporation, Polaris Ventures, and Goldman Sachs. Before joining Wrenchead.com, Matthew co-founded Silicon Valley enterprise software provider Alyanza Software, which was acquired by Niku eight months after founding, yielding triple digit returns to early investors. Matthew began his career at FMK Advisors, an east coast hedge fund, where he focused on marketing and fund raising. He holds a degree in Computer Engineering from Stevens Institute of Technology and studied Creativity and Marketing at Stanford University. In addition to his role at BrightIdea.com, Matthew sits on the board of directors of ClearDay Technologies.
Learn useful lessons that work from companies like Pixar, Dow Jones, Vodafone, and Accenture. Listen to Sun Microsystems' story about their successful wikis.sun.com and blogs.sun.com. Get 12 tips for making your wiki work. Learn what value these companies created.
Jeffrey Walker is President of Atlassian, a software company that builds development and collaboration tools. He leads the company's sales and marketing and the US operations. Prior to Atlassian, Jeffrey held CEO and President roles at four companies including Accrue Software. He spent 25 years in IT and management consulting including running a subsidiary of Computer Sciences Corp. and managing a practice for the consultancy CSC Index. Jeffrey began his career as a programmer in Boston. He is an avid musician and amateur artist living in Menlo Park, California. Atlassian develops affordable software that helps enterprises collaborate better. Five years ago Atlassian introduced JIRA, now one of the most popular issue trackers used for IT and project management. Atlassian's Confluence spearheaded the use of enterprise wikis, and is the most widely used commercial wiki worldwide. The company has over 10,000 customers in 98 countries, including 30 of the world?s top 50 corporations.
Speaker - Linda Skrocki, Sr. Engineering Program Manager, Sun Microsystems, Inc.
Community and collaboration pervade open source. It's no surprise therefore that there are a number of open source platforms which are not only capable of delivering Enterprise 2.0, but are delivering it with innovation, flexibility, and agility. This session covers several, including (but not limited to) Alfresco, Drupal, and Ringside Networks.
Moderator - John Eckman, Senior Director, Optaros Labs, Optaros
Bob Bickel is the CEO and one of the co-founders of Ringside Networks and sits on the Board. He helps with setting company strategy, sharing the vision of the future of social networking with others and getting market feedback to help set the proper direction for the company. He was an important part of the technology and business strategy and implementation at Bluestone Software and JBoss. Bob has helped advise a number of technology companies and currently sits on the Boards of Hyperic and Metaverse.
In the last year Facebook has moved beyond its traditional student user base and emerged as the fastest growing social networking site in the world. Enterprises are increasingly looking at the possibility of leveraging Facebook for internal and external collaboration and communication, fostered by a growing list of third-party applications providing Facebook users with the capability to share documents and conduct meetings all through the Facebook platform. In this session we'll look at the opportunities for enterprises to leverage Facebook for fun and profit.
Instructor - Irwin Lazar, Principal Research Analyst and Program Director, Nemertes Research
Irwin Lazar is the principal analyst and program director for unified communications and collaboration at Nemertes Research, where he develops and manages research projects, develops cost models, conducts strategic seminars and advises clients. His background is in network operations, network engineering, voice-data convergence, and IP telephony. Mr. Lazar is responsible for benchmarking the adoption and use of emerging technologies in the enterprise in areas including VOIP, unified communications, Web 2.0 initiatives, social networking, and collaboration.
The velocity and variability of today's business environment has become more dynamic and unpredictable than ever before. The pace of change is so fast, that executives find it increasingly difficult, if not impossible, to keep their organizations performing and innovating at levels necessary to deliver optimal business results and competitive differentiation. What capabilities does an enterprise require to develop an agile workforce? How do organizations address the leadership gap? How do strategists address strategic talent initiatives? What analytics are necessary to link organizational capabilities with business strategy execution? What is the role of technology in developing a next generation workforce?
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Speaker - Anil Dash, Chief Evangelist, Six Apart
Speaker - Eric Lesser, Associate Partner, IBM Institute for Business Value
Speaker - Rob Salkowitz, Author, Generation Blend: Managing Across the Technology Age Gap
Rob Salkowitz is a writer and consultant specializing in the social implications of new technology. He is the author of Generation Blend: Managing Across the Technology Age Gap (Wiley & Sons, 2008) and the co-author, with Daniel Rasmus, of Listening to the Future: Insights from the New World of Work. Rob currently serves as Director of Strategy and Content for MediaPlant, LLC, a Seattle-based communications firm he co-founded in 1998. He has worked with clients including Microsoft, HP, AT&T, and many others as a consultant, strategist and writer. Rob and his wife Eunice Verstegen live in Seattle, Washington.
The social networking scene is moving fast with ever-changing tools and feature-rich services that provide users with increasing personalization and flexibility. This panel will feature a spirited discussion hosted by provocative blogger, Dennis Howlett. Howlett will discuss new platform choices such as Twitter and Seesmic with leading industry startup CEOs. Particular emphasis will be placed on the utility for these platforms and services in the Enterprise environment.
Dennis Howlett has been providing comment and analysis on enterprise software since 1991 in a variety of European trade and professional journals including CFO Magazine, The Economist and Information Week. Today, apart from being a full time blogger on innovation for professional services organisations, he is a founding member of Enterprise Irregulars and an investor in a European start-up. Prior to, Dennis was technology and tax partner in a British firm of Chartered Accountants for 10 years. Prior to that held various senior finance roles across a broad range of industries.
Loïc is a well-known serial French entrepreneur who created and sold 4 Internet startups, also blogger and vlogger. Loic's blog is #1 in France, read by more than 250 000 unique visitors per month, he made hundreds of video podcasts including the only podcast with President Nicolas Sarkozy). Working on his next venture, Loïc is also honorary Chairman at Six Apart, the leading weblog software company and investor in tens of startups such as LinkedIn or Technorati. He also organizes every year one of Europe's largest web event, LeWeb3, that gathered 1300 participants from 37 Countries in 2006. It is a unique event capable of gathering Internet entrepreneurs, visionaries and politicians such as Nobel Prize Winner Shimon Peres. Loic also joined President Sarkozy campaign team during the 2007 elections, advising on the Internet, gathered a network of 1000 bloggers for him and launched the Second Life Sarkozy Island. Loic graduated from the #1 business school in France, HEC. Loïc served as Executive VP of Six Apart EMEA from 2003 to 2007 and founded and served as CEO for several companies in France, including U-blog, a european blog service in 2003; RapidSite France, the first shared Web hosting company launched in 1997. Rapid Site France was sold to France Telecom and B2L, one of the first Web agencies launched in France in 1996, with clients including Chanel, 20th Century Fox, and Mars, which was sold to BBDO, a leading advertising group. Loïc is also a Young Global Leader of the World Economic Forum. He launched the WEF blog in 2004 and has been advising and blogging for the Forum since then.
“Web 2.0 technologies represent a fundamentally new way to connect with customers and prospects and harness the collaborative power of employees.” —Forrester
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