Uncover the opportunities and learn how to address the challenges of Enterprise 2.0. Take part in four days of discussion and debate across five Conference tracks. Sessions include:
The many-to-many dynamics of social media are introducing a wave of new realities for business. Blogs, discussion boards, video-sharing, podcasts, etc. are becoming part of the everyday professional experience.
Companies are waking up to a buyer market that wants to engage with them directly - will they be prepared? What is on the horizon that will irrevocably change the way employees/customers/partners connect, communicate and collaborate? Join the conversation as industry luminary Shel Israel hosts two social media experts who will share their experiences: Maggie Fox, Founder and CEO of the Social Media Group agency, and social media business strategist and leading voice, Chris Brogan.
Moderator - Shel Israel, Writer. Consultant. Nice Guy.
Shel Israel writes and speaks on social media issues. His video blog, GlobalNeighbourhoods TV (GNTV) is distributed through FastCompany.TV. He is co-author, with Robert Scoble, of Naked Conversations, How Blogs are changing the way businesses talk with customers, the best selling business book on blogging. His Global Neighbourhoods text blog is among the 50 most popular business & marketing blogs worldwide according to Ad Age. Israel writes, speaks and produces video about social media?s impact on business and culture. Since July 2007, he has been conducting the SAP Global Survey on Social Media, Culture and Business. He has interviewed more than 70 people on six continents on the topic and has posted over 70,000 words on the subject to his blog. He has interviewed a diversity of interesting people from Michael Dell, and [GM vice chairman] Bob Lutz as well as citizen journalists whose blogs put them at risk with their governments. He started his career as a staff reporter and editor for a daily newspaper. He spent more than 20 years advising such innovative startups as Sun Microsystems, Creative Labs and the original teams for PowerPoint, FileMaker, MapInfo, Virtual Vineyards, Napster, Like.com, UStream, Scrapblog and numerous others. Since becoming prominent in the social media community, he has also advised larger companies including Intel, CNET, Wells Fargo Bank and Hitachi Data Systems and SAP. Israel is a senior fellow to the Society for New Communications Research and is a senior advisor to the Social Media Club. He serves on the board of directors to YourTrumanShow.com, a video blogging startup. A frequent keynote speaker, Israel has addressed audiences in Europe and North America, and is regularly interviewed by the media on social media issues.
You can read his full biography at Wikipedia.
Speaker - Chris Brogan, Vice President, Strategy & Technology, CrossTechMedia
Chris Brogan uses social media and technology to build digital relationships for businesses, organizations, and individuals. He has merged his experience in technology (enterprise IT and wireless telephony) with his passion for social media, such that he?s showing organizations how to use these tools inside the firewall, as well as to build authentic conversations between coworkers, customers, and even competitors. Chris speaks at several conferences and for private organizations, bridging business-minded people with technology concepts and helping tech-centric types understand the business implications of their efforts. For more on his speaking, check out http://chrisbrogan.com/connect Chris blogs, writes articles, and makes media of all kinds at [chrisbrogan.com]. Skilled in new media creation (blogging, podcasting, videoblogging) as well as social media community building (through sites like Facebook, Ning, Twitter, and others), his strength is in connecting passionate people together for business, collaboration, and networking.
Speaker - Maggie Fox, Founder and CEO, Social Media Group
Maggie Fox is the founder and CEO of Social Media Group, one of the world?s largest and best-known agencies helping business navigate the world of Web 2.0. Pioneers in their field, SMG has created and executed social media strategies for Ford Motor Company, SAP, Yamaha Motor and Harlequin Publishing. Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has lead teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise.
As the world's leading enterprise software provider, Oracle is introducing new social sales applications, development tools and services, unified communications, security, and management on top of a unified, standards-based, open enterprise architecture. In this user-oriented session, Oracle will demonstrate many of these next-generation capabilities and showcase how organizations like yours can harness the power of Enterprise 2.0 to gain business value.
Speaker - Steve Diamond, Senior Director, Oracle Worldwide Marketing, Oracle
Since 1903, Wallem has played critical roles as a ship broker, shipping agent and ship manager. The need to improve time-to-decision and time-to-action has been an integral part of how the company has approached IT. Wallem's adoption of Enterprise 2.0 technologies concentrates on applying RSS and other social software tools to achieve closed-loop processing in a manner that supports the security needs, transactional activities and notification requirements of the business. This session will review the application and E2.0 tools used by Wallem to operationalize RSS.
The velocity and variability of today's business environment has become more dynamic and unpredictable than ever before. The pace of change is so fast, that executives find it increasingly difficult, if not impossible, to keep their organizations performing and innovating at levels necessary to deliver optimal business results and competitive differentiation. What capabilities does an enterprise require to develop an agile workforce? How do organizations address the leadership gap? How do strategists address strategic talent initiatives? What analytics are necessary to link organizational capabilities with business strategy execution? What is the role of technology in developing a next generation workforce?
Speaker - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Speaker - Patrick Slesinger, Director & CIO, Wallem Innovative Solutions
Learn useful lessons that work from companies like Pixar, Dow Jones, Vodafone, and Accenture. Listen to Sun Microsystems' story about their successful wikis.sun.com and blogs.sun.com. Get 12 tips for making your wiki work. Learn what value these companies created.
Jeffrey Walker is President of Atlassian, a software company that builds development and collaboration tools. He leads the company's sales and marketing and the US operations. Prior to Atlassian, Jeffrey held CEO and President roles at four companies including Accrue Software. He spent 25 years in IT and management consulting including running a subsidiary of Computer Sciences Corp. and managing a practice for the consultancy CSC Index. Jeffrey began his career as a programmer in Boston. He is an avid musician and amateur artist living in Menlo Park, California. Atlassian develops affordable software that helps enterprises collaborate better. Five years ago Atlassian introduced JIRA, now one of the most popular issue trackers used for IT and project management. Atlassian's Confluence spearheaded the use of enterprise wikis, and is the most widely used commercial wiki worldwide. The company has over 10,000 customers in 98 countries, including 30 of the world?s top 50 corporations.
Speaker - Linda Skrocki, Sr. Engineering Program Manager, Sun Microsystems, Inc.
Enterprise 2.0 at Lockheed Martin is sparking a knowledge management revolution enabling the business to more effectively compete, win, and perform. At its core, a social computing platform empowers knowledge workers by lowering the barriers to create, share, and find information. The platform evolved from collaborative tools and now includes Web 2.0 tools such as social bookmarking, blogs, wikis, discussion groups, weekly activity reporting, and personal/team spaces. This session will communicate what the platform is, demonstrate the components, and share some case studies and lessons learned from the E2.0 implementation at Lockheed Martin.
Speaker - Christopher Keohane, Unity Product Owner, Lockheed Martin
Speaker - Shawn Dahlen, Unity Program Manager, Lockheed Martin
Delivering a communication channel that enables people to subscribe to the information they need, includes filtering and alerting mechanisms to notify people of important changes, and provides access points across multiple application contexts, is an incredibly powerful solution. Deployment of feed syndication platforms to manage proliferation of RSS feeds can improve worker productivity, drive business performance and aid in community-building efforts across people with common information interests. In this panel, senior strategists from leading enterprise RSS vendors share their perspectives on market trends and customer case studies across different industries.
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Brian Kellner is responsible for overall product management and the consumer business segment of NewsGator. Brian has held product or development management positions for over a dozen years. Most recently he was Vice President of Enterprise Products for Webroot Software. Brian holds a B.S. in Aerospace Engineering from the Massachusetts Institute of Technology and an M.S. in Management from Colorado Tech.
Speaker - Ron Rasmussen, CTO and VP Development, KnowNow
Speaker - Scott Niesen, Director of Marketing, Attensa
Video conferencing is getting plenty of buzz these days, but every new and improved solution, while valuable each in its own right, add to the confusion of designing a scalable, cost-effective video conferencing system. Some vendors, such as Cisco and HP, are setting their sights on telepresence - a truly immersive visual experience that comes with a hefty price tag and the need for significant services. Other vendors are focused PC-desktop video, which may not look and sound perfect, but which is easily accessible from anywhere, anytime, and by anyone. In between are high- and standard-definition room based systems of various shapes and sizes. How is an IT manager to choose? This session will highlight the pros and cons of today's videoconferencing choices and help you make the right decision for your organization.
Moderator - Melanie Turek, Principal Analyst, Frost & Sullivan
Melanie Turek is a Principal Analyst at Frost & Sullivan. She is a renowned expert in real-time communications, collaboration and content-management technologies, which she has been covering for more than 10 years. Ms. Turek has worked closely with hundreds of vendors and senior IT executives across a range of industries to track and capture the changes and growth in the fast-moving unified communications market. She also has in-depth experience with business-process engineering, project management, compliance, and productivity & performance enhancement, as well as a wide range of software technologies including messaging, ERP, CRM and contact center applications. Ms. Turek writes often on the business value and cultural challenges surrounding real-time communications, collaboration and Voice over IP, and she speaks frequently at leading industry events, including VoiceCon, Interop and CMP Media's Collaborative Technologies Conference, for which she serves as an advisory board member and track chair. She can be reached at melanie.turek@frost.com.
Join moderator Sandy Kemsley and a panel of girl uber-geeks in a fast-paced discussion on the role of Mash-ups in the Enterprise. Mash-ups have the potential to turn content on its head and repurpose it in quick grabs inside and outside of the enterprise. The panel will discuss the challenges and opportunities with integration, as well as the territorial/cultural barriers that stand to thwart utilization of this most powerful Enterprise 2.0 tool.
Moderator - Sandy Kemsley, Industry analyst/blogger, Column 2
Sandy Kemsley is an independent analyst, architect and blogger, specializing in business process management, enterprise architecture and business intelligence. In addition to her technical background, she has significant knowledge about business operations and is often involved in end-customer projects from business requirements and analysis through technology design and deployment. During her career of more than 20 years, she has started and run successful product and service companies, including a desktop workflow and document management product company from 1988-90, and a 40-person services firm specializing in BPM and e-commerce from 1990-2000. During 2000-2001, she worked for FileNet (now IBM) as Director of eBusiness Evangelism during the launch of their eProcess BPM product, and was a featured speaker on BPM and its impact on business at conferences and customer sites in 14 countries during that time. Since 2002, Kemsley has returned to private practice as a BPM analyst and architect, performing engagements for financial services end-user organizations and BPM vendors across North America, and writes the popular "Column 2" blog on ebizQ at www.column2.com. She also creates and delivers BPM and related training courses. Her company is Kemsley Design Ltd. and you can reach her at sandy (at) kemsleydesign.com. She holds a B.A.Sc. in Systems Design Engineering from the University of Waterloo.
Speaker - Charlotte Goldsberry, Vice President, New Markets, Denodo Technologies
Speaker - Kelly Shaw, Strategic Technologist, Serena Software
Dr. Shaw has been in the software business for 25 years. Her diverse career has included positions in the public and private sectors, as well as in academia. She has worked in IT operations, as a developer, as development manager and as a product architect. She currently is establishing a practice advising customers about moving to agile software development and how to make best use of SOA investments.
Speaker - Lauren Cooney, Program Director, Community - CTO Office, Information Management, IBM
Social bookmarking installations often go from good to great to overwhelming. Although social bookmarking offers a rich potential for discovery and connecting it requires analysis and understanding of what is hidden in the mass of shared contributions. This session will show how to manage and make sense out of this flood of information.
Speaker - Thomas Vander Wal, Principal & Sr. Consultant, InfoCloud Solutions, Inc.
Enterprises continue to struggle with cost justifying investments in collaborative technologies such as social networking and unified communications. This is leading to the development of a new paradigm of integration of business applications and processes with communications and collaboration capabilities, enabling enterprises to create use cases that enhance business processes and solve business challenges. A new class of application platform provides gateway services, providing web services and application programming interfaces to communication and collaboration system. During this session we'll discuss the rise of communication enabled business processes and how enterprises can take advantage of these capabilities to improve the agility and responsiveness of their organization.
Moderator - Irwin Lazar, Principal Research Analyst and Program Director, Nemertes Research
Irwin Lazar is the principal analyst and program director for unified communications and collaboration at Nemertes Research, where he develops and manages research projects, develops cost models, conducts strategic seminars and advises clients. His background is in network operations, network engineering, voice-data convergence, and IP telephony. Mr. Lazar is responsible for benchmarking the adoption and use of emerging technologies in the enterprise in areas including VOIP, unified communications, Web 2.0 initiatives, social networking, and collaboration.
Speaker - Dave LeClair, Director Unified Communications Market Development, Avaya
Dave LeClair Avaya Inc. Dave LeClair is Director, UC Market Development with responsibilities around Avaya?s UC strategy and interfacing with Avaya?s strategic partners. Prior to his current role Dave was Director R&D, UC Clients in Avaya?s Unified Communications Division. Dave has been responsible for R&D and business development for a variety of software products and solutions targeting enterprise mobility and UC. This includes soft clients including Avaya?s Soft Phones and Avaya one-X Communicator as well as Avaya?s Fixed Mobile Convergence products such as Avaya One-X Mobile. Prior to joining Avaya, Dave worked for Vibren Technologies, an NEC company, as VP of Engineering. Dave has also held senior management and engineering positions at NEC Computer Systems, Digital Equipment Corp., National Semiconductor, and Internet Appliance Network. He has over 18 years of experience developing mobile devices, software and services for products in the PC, Consumer Electronics and Communications industries. Avaya Inc. designs, builds and manages business communications applications for more than one million businesses worldwide, including over 90 percent of the FORTUNE 500®. May 2008
Speaker - David Marshak, Senior Product Manager, Unified Communications and Collaboration (UC²), IBM Software Group
Speaker - Denis Browne, Senior Vice President, Business User Imagineering, SAP
There are lots of vendors and tools now available to support Enterprise 2.0. But the complexity of enterprise applications, concerns about security, and the expectations of enterprise users (and their managers), dictate that collaborative and social networking tools need to be tailored for the enterprise environment. For example, typical enterprise users are acutely aware of the corporate hierarchy, and the UI should provide cues to inform and encourage them to collaborate with colleagues in a different department. Based on the findings of our own research, we will present ten design principles for integrating Web 2.0 technologies into enterprise applications.
Speaker - Dustin Beltramo, Architect, User Experience, Oracle Corporation
Community and collaboration pervade open source. It's no surprise therefore that there are a number of open source platforms which are not only capable of delivering Enterprise 2.0, but are delivering it with innovation, flexibility, and agility. This session covers several, including (but not limited to) Alfresco, Drupal, and Ringside Networks.
Moderator - John Eckman, Senior Director, Optaros Labs, Optaros
Bob Bickel is the CEO and one of the co-founders of Ringside Networks and sits on the Board. He helps with setting company strategy, sharing the vision of the future of social networking with others and getting market feedback to help set the proper direction for the company. He was an important part of the technology and business strategy and implementation at Bluestone Software and JBoss. Bob has helped advise a number of technology companies and currently sits on the Boards of Hyperic and Metaverse.
Although this session provides technical details it also offers a glimpse at the issues behind enterprise search for those less familiar with the subject. The challenge is to provide easy access to data and content employees need while still protecting sensitive information. Join us as we share best practices for delivering secure yet comprehensive results for leading search engines.
Speaker - Mark Bennett, Vice President, New Idea Engineering, Inc.
Speaker - Mike Kehoe, CEO, New Idea Engineering, Inc.
The internet is becoming programmable. Many sites are providing data access APIs as the Software As as A Service paradigm shift is taking place. Mashups have been around for years, but recently social networking sites have also joined the fray by opening up their own APIs. Facebook is one of the leaders of the movement. Having released their API in May of 2007, there are many thousands of Facebook applications in use today. Google countered with OpenSocial Project. We will discuss the internet as an application development platform in general, and look at how some of the leading social networking APIs work. We will then discuss how these concepts can be applied in the enterprise to enable better information sharing and collaboration.
Speaker - Jean Barmash, Director of Services, Alfresco
The many-to-many dynamics of social media are introducing a wave of new realities for business. Blogs, discussion boards, video-sharing, podcasts, etc. are becoming part of the everyday professional experience.
Companies are waking up to a buyer market that wants to engage with them directly - will they be prepared? What is on the horizon that will irrevocably change the way employees/customers/partners connect, communicate and collaborate? Join the conversation as industry luminary Shel Israel hosts two social media experts who will share their experiences: Maggie Fox, Founder and CEO of the Social Media Group agency, and social media business strategist and leading voice, Chris Brogan.
Moderator - Shel Israel, Writer. Consultant. Nice Guy.
Shel Israel writes and speaks on social media issues. His video blog, GlobalNeighbourhoods TV (GNTV) is distributed through FastCompany.TV. He is co-author, with Robert Scoble, of Naked Conversations, How Blogs are changing the way businesses talk with customers, the best selling business book on blogging. His Global Neighbourhoods text blog is among the 50 most popular business & marketing blogs worldwide according to Ad Age. Israel writes, speaks and produces video about social media?s impact on business and culture. Since July 2007, he has been conducting the SAP Global Survey on Social Media, Culture and Business. He has interviewed more than 70 people on six continents on the topic and has posted over 70,000 words on the subject to his blog. He has interviewed a diversity of interesting people from Michael Dell, and [GM vice chairman] Bob Lutz as well as citizen journalists whose blogs put them at risk with their governments. He started his career as a staff reporter and editor for a daily newspaper. He spent more than 20 years advising such innovative startups as Sun Microsystems, Creative Labs and the original teams for PowerPoint, FileMaker, MapInfo, Virtual Vineyards, Napster, Like.com, UStream, Scrapblog and numerous others. Since becoming prominent in the social media community, he has also advised larger companies including Intel, CNET, Wells Fargo Bank and Hitachi Data Systems and SAP. Israel is a senior fellow to the Society for New Communications Research and is a senior advisor to the Social Media Club. He serves on the board of directors to YourTrumanShow.com, a video blogging startup. A frequent keynote speaker, Israel has addressed audiences in Europe and North America, and is regularly interviewed by the media on social media issues.
You can read his full biography at Wikipedia.
Speaker - Chris Brogan, Vice President, Strategy & Technology, CrossTechMedia
Chris Brogan uses social media and technology to build digital relationships for businesses, organizations, and individuals. He has merged his experience in technology (enterprise IT and wireless telephony) with his passion for social media, such that he?s showing organizations how to use these tools inside the firewall, as well as to build authentic conversations between coworkers, customers, and even competitors. Chris speaks at several conferences and for private organizations, bridging business-minded people with technology concepts and helping tech-centric types understand the business implications of their efforts. For more on his speaking, check out http://chrisbrogan.com/connect Chris blogs, writes articles, and makes media of all kinds at [chrisbrogan.com]. Skilled in new media creation (blogging, podcasting, videoblogging) as well as social media community building (through sites like Facebook, Ning, Twitter, and others), his strength is in connecting passionate people together for business, collaboration, and networking.
Speaker - Maggie Fox, Founder and CEO, Social Media Group
Maggie Fox is the founder and CEO of Social Media Group, one of the world?s largest and best-known agencies helping business navigate the world of Web 2.0. Pioneers in their field, SMG has created and executed social media strategies for Ford Motor Company, SAP, Yamaha Motor and Harlequin Publishing. Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has lead teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise.
Blogs are powerful communication platforms that allow you to capture information you find interesting and to share it with an "audience" who can talk back to you. This panel of five business bloggers with a combined blogging lifetime of 19 years has generated business, communicated the concerns of its customers, experimented, and broken new ground through their blogs. Topics we'll cover include: Blogging as knowledge management, Blogging as a conversation, Blogging for "fame and fortune", Blogging as a platform for experimentation, and Blogging to reduce internal spam. Come join us to share your experiences and have the chance to speak at length with experienced bloggers.
Moderator - Jessica Lipnack, CEO, NetAge
Speaker - Bill Ives, Web 2.0 Consultant and Writer, Portals and KM
Speaker - Cesar Brea, Partner, Force Five Partners
Doug is a senior attorney in Goodwin Procter?s Real Estate Group, helping clients invest in real estate through a variety of investment vehicles. He has considerable experience with the use of mezzanine loans and joint ventures to acquire indirect interests in real estate, as well as the use of mortgage loans as an investment in real estate or as a way to extract value from a real estate asset.
In addition to his real estate practice, Doug is a member of Goodwin Procter?s Knowledge Management Department. In this role, he is responsible for developing and implementing tools and resources to identify, create, represent and distribute knowledge for reuse, awareness and learning across the firm. Doug coaches other attorneys and staff on using knowledge resources to facilitate the efficient and effective practice of law. The firm has launched the use of internal wikis and blogs as part of their knowledge management program.
Doug is a frequent speaker and writer on the legal profession's use of knowledge management, enterprise 2.0, web 2.0 and social networks.
You can find Doug online at:
KM Space, a blog on law firm knowledge management, enterprise 2.0 and legal technology: http://kmspace.blogspot.com
As the world's leading enterprise software provider, Oracle is introducing new social sales applications, development tools and services, unified communications, security, and management on top of a unified, standards-based, open enterprise architecture. In this user-oriented session, Oracle will demonstrate many of these next-generation capabilities and showcase how organizations like yours can harness the power of Enterprise 2.0 to gain business value.
Speaker - Steve Diamond, Senior Director, Oracle Worldwide Marketing, Oracle
Stowe Boyd is best known these days for his writing and thinking at /Message. He is obsessed with social tools, and their impact on business, media, and society. He coined the term "social tools" in 1999, the same year he started blogging, and hasn?t looked back since. His work is principally oriented toward the theory and practice of social web application design and development, as well as related product strategy (like the activities formerly known as marketing).
Organizations face a variety of strategic challenges related to innovation, talent management, customer relationships and workforce agility. Social network sites (e.g., a "corporate Facebook") and related social media tools establish a foundation for organizations to deliver enterprise value in response to those challenges. To leverage social networks successfully, organizations must also address cultural dynamics and change management issues. In this panel, CEO's from leading social media vendors share their perspectives on market trends, the types of solutions being deployed and customer case studies across different industries.
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Anne Berkowitch ? Chairman & Chief Executive Officer Anne is CEO of SelectMinds, a global provider of corporate social networking solutions. As co-founder and CEO, Anne Berkowitch leads the SelectMinds Board of Directors and management team. Since the company's inception in 2000, Anne has played a key role in the development of SelectMinds' client relationships and the evolution of the company into a leading provider of Corporate Social Networking solutions and services. Previously, Anne was a management consultant with Booz Allen & Hamilton, working primarily with service businesses out of both the New York and London offices. While at the firm, she was also very active in the recruitment and development of senior staff and went on to start her own boutique executive search firm specializing in placement of senior consultants, before co-founding SelectMinds. Anne has an MBA in finance from MIT's Sloan School of Management and a BSC in Applied Math and Biology from Brown University.
John Bruce has a solid track record of leadership and achievement as a senior sales, marketing and business development executive in developing high tech markets. Most recently, John was a General Manager within the Documentum Group of EMC. Prior to this, he was President and CEO of Authentica, a leading information security company which was acquired by EMC. Before leading Authentica, he was Chief Marketing Officer and Executive Vice President of Sales for Counterpane Internet Security, with responsibility for establishing the company marketing strategy and driving sales. Counterpane was acquired by British Telecom. John also spent more than eight years at Symantec Corporation in senior management roles. In his last position there, he was Vice President of Business Development and Alliances, driving strategic alliances with major vendors including HP, IBM, and Intel. These alliances were considered by the industry to be major contributors to Symantec's dramatic growth in sales to corporations.
Speaker - John Kembel, Co-founder and CEO, HiveLive
Matthew Greeley is Founder and CEO of BrightIdea.com, the global leader in On-Demand Innovation Pipeline Management (IPM) software. Prior to founding BrightIdea.com, Matthew consulted for Wrenchead.com, helping them raise over $100 million in venture funding from investors including: CBS Corporation, Polaris Ventures, and Goldman Sachs. Before joining Wrenchead.com, Matthew co-founded Silicon Valley enterprise software provider Alyanza Software, which was acquired by Niku eight months after founding, yielding triple digit returns to early investors. Matthew began his career at FMK Advisors, an east coast hedge fund, where he focused on marketing and fund raising. He holds a degree in Computer Engineering from Stevens Institute of Technology and studied Creativity and Marketing at Stanford University. In addition to his role at BrightIdea.com, Matthew sits on the board of directors of ClearDay Technologies.
Learn useful lessons that work from companies like Pixar, Dow Jones, Vodafone, and Accenture. Listen to Sun Microsystems' story about their successful wikis.sun.com and blogs.sun.com. Get 12 tips for making your wiki work. Learn what value these companies created.
Jeffrey Walker is President of Atlassian, a software company that builds development and collaboration tools. He leads the company's sales and marketing and the US operations. Prior to Atlassian, Jeffrey held CEO and President roles at four companies including Accrue Software. He spent 25 years in IT and management consulting including running a subsidiary of Computer Sciences Corp. and managing a practice for the consultancy CSC Index. Jeffrey began his career as a programmer in Boston. He is an avid musician and amateur artist living in Menlo Park, California. Atlassian develops affordable software that helps enterprises collaborate better. Five years ago Atlassian introduced JIRA, now one of the most popular issue trackers used for IT and project management. Atlassian's Confluence spearheaded the use of enterprise wikis, and is the most widely used commercial wiki worldwide. The company has over 10,000 customers in 98 countries, including 30 of the world?s top 50 corporations.
Speaker - Linda Skrocki, Sr. Engineering Program Manager, Sun Microsystems, Inc.
Community and collaboration pervade open source. It's no surprise therefore that there are a number of open source platforms which are not only capable of delivering Enterprise 2.0, but are delivering it with innovation, flexibility, and agility. This session covers several, including (but not limited to) Alfresco, Drupal, and Ringside Networks.
Moderator - John Eckman, Senior Director, Optaros Labs, Optaros
Bob Bickel is the CEO and one of the co-founders of Ringside Networks and sits on the Board. He helps with setting company strategy, sharing the vision of the future of social networking with others and getting market feedback to help set the proper direction for the company. He was an important part of the technology and business strategy and implementation at Bluestone Software and JBoss. Bob has helped advise a number of technology companies and currently sits on the Boards of Hyperic and Metaverse.
In the last year Facebook has moved beyond its traditional student user base and emerged as the fastest growing social networking site in the world. Enterprises are increasingly looking at the possibility of leveraging Facebook for internal and external collaboration and communication, fostered by a growing list of third-party applications providing Facebook users with the capability to share documents and conduct meetings all through the Facebook platform. In this session we'll look at the opportunities for enterprises to leverage Facebook for fun and profit.
Instructor - Irwin Lazar, Principal Research Analyst and Program Director, Nemertes Research
Irwin Lazar is the principal analyst and program director for unified communications and collaboration at Nemertes Research, where he develops and manages research projects, develops cost models, conducts strategic seminars and advises clients. His background is in network operations, network engineering, voice-data convergence, and IP telephony. Mr. Lazar is responsible for benchmarking the adoption and use of emerging technologies in the enterprise in areas including VOIP, unified communications, Web 2.0 initiatives, social networking, and collaboration.
The velocity and variability of today's business environment has become more dynamic and unpredictable than ever before. The pace of change is so fast, that executives find it increasingly difficult, if not impossible, to keep their organizations performing and innovating at levels necessary to deliver optimal business results and competitive differentiation. What capabilities does an enterprise require to develop an agile workforce? How do organizations address the leadership gap? How do strategists address strategic talent initiatives? What analytics are necessary to link organizational capabilities with business strategy execution? What is the role of technology in developing a next generation workforce?
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Speaker - Anil Dash, Chief Evangelist, Six Apart
Speaker - Eric Lesser, Associate Partner, IBM Institute for Business Value
Speaker - Rob Salkowitz, Author, Generation Blend: Managing Across the Technology Age Gap
Rob Salkowitz is a writer and consultant specializing in the social implications of new technology. He is the author of Generation Blend: Managing Across the Technology Age Gap (Wiley & Sons, 2008) and the co-author, with Daniel Rasmus, of Listening to the Future: Insights from the New World of Work. Rob currently serves as Director of Strategy and Content for MediaPlant, LLC, a Seattle-based communications firm he co-founded in 1998. He has worked with clients including Microsoft, HP, AT&T, and many others as a consultant, strategist and writer. Rob and his wife Eunice Verstegen live in Seattle, Washington.
The social networking scene is moving fast with ever-changing tools and feature-rich services that provide users with increasing personalization and flexibility. This panel will feature a spirited discussion hosted by provocative blogger, Dennis Howlett. Howlett will discuss new platform choices such as Twitter and Seesmic with leading industry startup CEOs. Particular emphasis will be placed on the utility for these platforms and services in the Enterprise environment.
Dennis Howlett has been providing comment and analysis on enterprise software since 1991 in a variety of European trade and professional journals including CFO Magazine, The Economist and Information Week. Today, apart from being a full time blogger on innovation for professional services organisations, he is a founding member of Enterprise Irregulars and an investor in a European start-up. Prior to, Dennis was technology and tax partner in a British firm of Chartered Accountants for 10 years. Prior to that held various senior finance roles across a broad range of industries.
Loïc is a well-known serial French entrepreneur who created and sold 4 Internet startups, also blogger and vlogger. Loic's blog is #1 in France, read by more than 250 000 unique visitors per month, he made hundreds of video podcasts including the only podcast with President Nicolas Sarkozy). Working on his next venture, Loïc is also honorary Chairman at Six Apart, the leading weblog software company and investor in tens of startups such as LinkedIn or Technorati. He also organizes every year one of Europe's largest web event, LeWeb3, that gathered 1300 participants from 37 Countries in 2006. It is a unique event capable of gathering Internet entrepreneurs, visionaries and politicians such as Nobel Prize Winner Shimon Peres. Loic also joined President Sarkozy campaign team during the 2007 elections, advising on the Internet, gathered a network of 1000 bloggers for him and launched the Second Life Sarkozy Island. Loic graduated from the #1 business school in France, HEC. Loïc served as Executive VP of Six Apart EMEA from 2003 to 2007 and founded and served as CEO for several companies in France, including U-blog, a european blog service in 2003; RapidSite France, the first shared Web hosting company launched in 1997. Rapid Site France was sold to France Telecom and B2L, one of the first Web agencies launched in France in 1996, with clients including Chanel, 20th Century Fox, and Mars, which was sold to BBDO, a leading advertising group. Loïc is also a Young Global Leader of the World Economic Forum. He launched the WEF blog in 2004 and has been advising and blogging for the Forum since then.
Blogs are powerful communication platforms that allow you to capture information you find interesting and to share it with an "audience" who can talk back to you. This panel of five business bloggers with a combined blogging lifetime of 19 years has generated business, communicated the concerns of its customers, experimented, and broken new ground through their blogs. Topics we'll cover include: Blogging as knowledge management, Blogging as a conversation, Blogging for "fame and fortune", Blogging as a platform for experimentation, and Blogging to reduce internal spam. Come join us to share your experiences and have the chance to speak at length with experienced bloggers.
Moderator - Jessica Lipnack, CEO, NetAge
Speaker - Bill Ives, Web 2.0 Consultant and Writer, Portals and KM
Speaker - Cesar Brea, Partner, Force Five Partners
Doug is a senior attorney in Goodwin Procter?s Real Estate Group, helping clients invest in real estate through a variety of investment vehicles. He has considerable experience with the use of mezzanine loans and joint ventures to acquire indirect interests in real estate, as well as the use of mortgage loans as an investment in real estate or as a way to extract value from a real estate asset.
In addition to his real estate practice, Doug is a member of Goodwin Procter?s Knowledge Management Department. In this role, he is responsible for developing and implementing tools and resources to identify, create, represent and distribute knowledge for reuse, awareness and learning across the firm. Doug coaches other attorneys and staff on using knowledge resources to facilitate the efficient and effective practice of law. The firm has launched the use of internal wikis and blogs as part of their knowledge management program.
Doug is a frequent speaker and writer on the legal profession's use of knowledge management, enterprise 2.0, web 2.0 and social networks.
You can find Doug online at:
KM Space, a blog on law firm knowledge management, enterprise 2.0 and legal technology: http://kmspace.blogspot.com
Stowe Boyd is best known these days for his writing and thinking at /Message. He is obsessed with social tools, and their impact on business, media, and society. He coined the term "social tools" in 1999, the same year he started blogging, and hasn?t looked back since. His work is principally oriented toward the theory and practice of social web application design and development, as well as related product strategy (like the activities formerly known as marketing).
Traditional Enterprise businesses are contemplating on how web 2.0 technologies impacts the ways they engage with and manage employees. Governance-based and top-down models are challenged by more democratic expressions that are redefining how employees are coming together to learn, share, and communicate.
In this session, learn how companies like Microsoft and Accenture are experiencing the transformation of readiness and knowledge management businesses, and helping other companies in the process. We will talk about the disruption of web 2.0 concepts on core business functions, and how their business models need to evolve to realize the potential. We will discuss how new media and social networking concepts are a primary catalyst for change.
Lastly, we will share the lessons learned to provide some insight on the types of challenges you may encounter. The goal is to stir up open discussions around questions such as: Can web 2.0 concepts actually help organizations? Is it all worth it? What are the gains in productivity, profitability, knowledge, expertise, employee retention? Are employees making the best use of this newly found freedom?
Speaker - Ludovic Fourrage, Group Program Manager, Microsoft
The velocity and variability of today's business environment has become more dynamic and unpredictable than ever before. The pace of change is so fast, that executives find it increasingly difficult, if not impossible, to keep their organizations performing and innovating at levels necessary to deliver optimal business results and competitive differentiation. What capabilities does an enterprise require to develop an agile workforce? How do organizations address the leadership gap? How do strategists address strategic talent initiatives? What analytics are necessary to link organizational capabilities with business strategy execution? What is the role of technology in developing a next generation workforce?
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Speaker - Anil Dash, Chief Evangelist, Six Apart
Speaker - Eric Lesser, Associate Partner, IBM Institute for Business Value
Speaker - Rob Salkowitz, Author, Generation Blend: Managing Across the Technology Age Gap
Rob Salkowitz is a writer and consultant specializing in the social implications of new technology. He is the author of Generation Blend: Managing Across the Technology Age Gap (Wiley & Sons, 2008) and the co-author, with Daniel Rasmus, of Listening to the Future: Insights from the New World of Work. Rob currently serves as Director of Strategy and Content for MediaPlant, LLC, a Seattle-based communications firm he co-founded in 1998. He has worked with clients including Microsoft, HP, AT&T, and many others as a consultant, strategist and writer. Rob and his wife Eunice Verstegen live in Seattle, Washington.
The many-to-many dynamics of social media are introducing a wave of new realities for business. Blogs, discussion boards, video-sharing, podcasts, etc. are becoming part of the everyday professional experience.
Companies are waking up to a buyer market that wants to engage with them directly - will they be prepared? What is on the horizon that will irrevocably change the way employees/customers/partners connect, communicate and collaborate? Join the conversation as industry luminary Shel Israel hosts two social media experts who will share their experiences: Maggie Fox, Founder and CEO of the Social Media Group agency, and social media business strategist and leading voice, Chris Brogan.
Moderator - Shel Israel, Writer. Consultant. Nice Guy.
Shel Israel writes and speaks on social media issues. His video blog, GlobalNeighbourhoods TV (GNTV) is distributed through FastCompany.TV. He is co-author, with Robert Scoble, of Naked Conversations, How Blogs are changing the way businesses talk with customers, the best selling business book on blogging. His Global Neighbourhoods text blog is among the 50 most popular business & marketing blogs worldwide according to Ad Age. Israel writes, speaks and produces video about social media?s impact on business and culture. Since July 2007, he has been conducting the SAP Global Survey on Social Media, Culture and Business. He has interviewed more than 70 people on six continents on the topic and has posted over 70,000 words on the subject to his blog. He has interviewed a diversity of interesting people from Michael Dell, and [GM vice chairman] Bob Lutz as well as citizen journalists whose blogs put them at risk with their governments. He started his career as a staff reporter and editor for a daily newspaper. He spent more than 20 years advising such innovative startups as Sun Microsystems, Creative Labs and the original teams for PowerPoint, FileMaker, MapInfo, Virtual Vineyards, Napster, Like.com, UStream, Scrapblog and numerous others. Since becoming prominent in the social media community, he has also advised larger companies including Intel, CNET, Wells Fargo Bank and Hitachi Data Systems and SAP. Israel is a senior fellow to the Society for New Communications Research and is a senior advisor to the Social Media Club. He serves on the board of directors to YourTrumanShow.com, a video blogging startup. A frequent keynote speaker, Israel has addressed audiences in Europe and North America, and is regularly interviewed by the media on social media issues.
You can read his full biography at Wikipedia.
Speaker - Chris Brogan, Vice President, Strategy & Technology, CrossTechMedia
Chris Brogan uses social media and technology to build digital relationships for businesses, organizations, and individuals. He has merged his experience in technology (enterprise IT and wireless telephony) with his passion for social media, such that he?s showing organizations how to use these tools inside the firewall, as well as to build authentic conversations between coworkers, customers, and even competitors. Chris speaks at several conferences and for private organizations, bridging business-minded people with technology concepts and helping tech-centric types understand the business implications of their efforts. For more on his speaking, check out http://chrisbrogan.com/connect Chris blogs, writes articles, and makes media of all kinds at [chrisbrogan.com]. Skilled in new media creation (blogging, podcasting, videoblogging) as well as social media community building (through sites like Facebook, Ning, Twitter, and others), his strength is in connecting passionate people together for business, collaboration, and networking.
Speaker - Maggie Fox, Founder and CEO, Social Media Group
Maggie Fox is the founder and CEO of Social Media Group, one of the world?s largest and best-known agencies helping business navigate the world of Web 2.0. Pioneers in their field, SMG has created and executed social media strategies for Ford Motor Company, SAP, Yamaha Motor and Harlequin Publishing. Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has lead teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise.
Knowledge Management (KM) was the business buzzword circa 1995. Today, some say KM is dead, others point to portals, innovation management, Web 2.0 and Enterprise 2.0 as the manifestations of KM today. Join noted KM author, speaker and consultant Carl Frappaolo as he updates the definition of KM practices and technologies for the 21st century. Strategy and technology models first introduced in Carl's KM book in 2002 will serve as a framework for positioning and understanding the current state of the industry.
Speaker - Carl Frappaolo, Book Author and Vice President, Market Intelligence, AIIM
With over 25 years experience working with a broad array of business solutions including knowledge and content management, portals, search engines, document management, workflow, BPM, records management, imaging, intranets and electronic document databases, Mr. Frappaolo is well versed in the practical business and technical aspects of implementing large scale e-applications. Valued for his technical, practical and market expertise, he has consulted with a variety of organizations spanning multiple industries. Prior to joining AIIM, Mr. Frappaolo founded Delphi Group, where he led the firm's consulting and market research practice for nearly 20 years. He is the creator of several methodologies designed to address the needs of knowledge management, content management, business process management and portal design. Mr. Frappaolo has published 4 books and over 300 studies, articles and whitepapers, and has lectured to audiences around the world.
Speaker - Dan Keldsen, Director, Market Intelligence, AIIM
To date, technology analysts have quite properly focused on the social and business aspects of Enterprise 2.0 technologies. And yet, Enterprise 2.0 tools (including collaboration suites, pure-play blog / wiki / social-networking products, and revamped portal products from major vendors) differ quite substantially in maturity, approach, and support. This session will share customer research from noted evaluation firm CMS Watch on leading Enterprise 2.0 technologies, and provide a framework for customers to evaluate the marketplace based on their own needs.
Organizations face a variety of strategic challenges related to innovation, talent management, customer relationships and workforce agility. Social network sites (e.g.,
